Air France revealed in the beginning of April its new, bold, colorful ad campaign, “Air France, France is in the air” that features the photography of talented Argentinian duo Sofia & Mauro. The posters, starring some familiar faces like Ali Michael and Bette Franke, seem to look back at atmospheres and nuances from the past to playfully picture Parisian cliches and a fun, sexy and elegant country. The posters are just a small part of the campaign that will span twelve countries in print and online.

 

Photos via Style.com